COVID-19 Outbreak: A Marketing Perspective on Student’s Satisfaction Towards Online Learning.

This study aims to investigate the factors that may influence students' satisfaction on online learning platforms, extent which they are satisfied with their use of and effects switching from traditional classroom instruction undergraduate students. employs a quantitative research methodology. Using survey method, data were collected voluntarily participating individuals. SPSS, significance was then determined. discovered all variables (Internet Accessibility, University Facilities Performance, Discipline, Flexibility, Teaching) have positive, albeit weak, correlation Student Satisfaction. All (IA, T, DP, F, UFP) positively significant respect dependent variable (SS), but relationship between is weak. Internet accessibility (IA) Teaching (T) share moderate amount variance. Flexibility (F) Discipline (DP) small degree In contrast, Performance (UFP) has high common variant.